E-commerce marketing across five markets for Identity Direct
International growth across five markets.
An advanced e-commerce setup across five English-speaking markets, delivering $600k+ in revenue at a 6x+ ROAS.
IndustryRetail
ServiceGrowth Marketing
Markets5 English-speaking
GoalE-commerce
$600k+
Revenue
Across five markets
6x+
ROAS
Return on ad spend
5
Markets
English-speaking
On target
Results
Against business targets
01
Growing sales across international markets
Identity Direct wanted to grow international online sales across five English-speaking markets, each with its own customers, competition and costs.
02
Localised campaigns and market budgets
I built one strategy, localised for each market.
→An advanced multi-market campaign setup
→Market-by-market budgets and targets
→Continuous optimisation towards return on ad spend
03
Revenue and return on ad spend
The campaigns generated $600k+ in revenue at a 6x+ ROAS, with results on par with the targets set by the business.
“Andreas created an advanced setup across 5 English-speaking markets, and the results were on par with the targets set by our business.”
Adam McKnightDigital Marketing Specialist, Identity Direct
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